18 Thai Local Fashion Brands Worth Paying Attention To!
Published On: October 24, 2025 By: ray herb
Short Intro
Tired of those Milanese and Parisian-inspired European and American brands? Don’t want to repeat the tragedy of wearing the same clothes as everyone else? Then take a look at these 18 Thai fashion brands worth checking out! Don’t miss out on turning heads with these eye-catching local brands!
1. Greyhound & Playhound
As a local Thai fashion brand, Greyhound focuses on combining unique Thai style with current trends, adhering to the ” Basic with a Twist ” philosophy: simplicity without monotony. Playhound, its sub-brand, targets a younger generation with a lively style and a preference for colorful patterns and street culture. Greyhound also owns the Greyhound Cafe restaurant, which aims to create a unique Thai cultural experience.

Official Website: https://www.greyhound.co.th
2. La Boutique
La Boutique was founded in Thailand in 2011 by designer Toh Phatcharawatt. Its unique design philosophy, perfectly blending elements such as cocktail dresses, chiffon, wool, and lace, perfectly embodies the elegance and playfulness of a socialite. Since its founding, the brand has been widely sought after in Thailand, with many famous Thai actresses as fans.

Official Website:https://www.laboutiqueofficielle.com
3. Disaya
Disaya, a brand that blends Western influences with Eastern influences, offers both clothing and accessories. The diverse elements and vibrant colors create a playful and playful design, and the signature yellow smiley face is particularly memorable. Thais, known for their optimistic nature, love the brand, feeling that wearing Disaya’s pieces is like being the face of a smile, ensuring a constant state of cheerfulness.

Official Website:https://disaya.com
4. Milin
In 2013, Thai actress Aum Patchrapa posted a series of vacation photos with her bestie online, wearing new Milin styles. The photos sparked a Milin craze in Thailand.

Milin’s overall style is similar to Versace, with a wild, dark, and chic vibe. Founded by local Thai designer Milin Yuvacharuskul, their designs boast exquisite cuts and prints, while also being practical for everyday wear. Their focus is on sexy fashion, with trendy lines and inspired by religious paintings. They utilize digital printing technology to create designs that are perfect for vacations and travel.
Official Website:https://milin.com
5. Marihorn
Marihorn’s designer Mari Horn believes that ordinary girls should also shine like celebrities, so the clothes she designed are colorful, bold, and full of Rococo style, and are very popular among young Thai girls.

Official Website:https://marihorn.com
6. Munchu’s

Munchu’s was founded in 2005 by designer Munchumas Numbenchapol. She believes that fashion creation is not about blindly following trends, but about incorporating her own personal touch into her creations.

Official Facebook:https://www.facebook.com/munchus/about/
7. Vickteerut

Founded in 2007, Vickteerut is like the soul of a city, following the mainstream of society while possessing its own unique and ingenious series of characteristics. The brand’s philosophy is to integrate simple style into classic to show modernity.

Official Website:https://vickteerut.com
8. P’s Material
This is a very poetic brand that incorporates vintage elements and follows the style of the 1940s, with umbrella skirts, stripes, and floral patterns… It is a blessing for people who like vintage clothes. It is slightly different from the retro style of other domestic and even British designer brands.

Modern elements are added to the materials, making the clothes not only retain the retro style but also mixed with a sense of fashion. The fluorescent fabrics, upright mesh, and the appropriate addition of some small hems, even the name of the series makes people sweet.

Official Website:https://www.psmaterialthailand.com
9. Poem

Compared to La boutique, Poem does not look glamorous at all. It is very suitable for female ladies who rarely wear high heels to try it for the first time. Putting it on will turn you into an elegant young lady in a second.The best-selling item of this brand is the petal-shaped skirt with a large hem.

It is easy to wear, covers the side breasts and thighs, and the large hem can also make the waist look thinner. You will want to spin around when you wear it.Its pants are more worth buying, with a slim waist, exposed shoulders, and a lifted hip. The seagull-shaped shoulder line feels so gentle, and it is easy to take fashionable photos when wearing it.
Official Website:https://www.poembangkok.com
10. Hahaha the Happy Girls

This is a brand created by a pair of Thai best friends. It is similar to the online celebrity store model in our country. They design the clothes themselves, take beautiful photos themselves, and sell them on FB.The design also adds a touch of girlish style to the characteristics of local Thai fashion brands, which is cute and fresh.It is not available in China yet, and you have to go through their Facebook page to buy it.

Official Facebook:https://www.facebook.com/hahahathehappygirls/
11. Sretsis

Sretsis is a brand founded in 2002 by three sisters, PIM, KLY, and Martina. Their designs are sweet and have a touch of retro luxury. The brand is also very well-known, available not only in Bangkok but also in New York, Los Angeles, and Hong Kong. It’s a well-known Thai brand with a style similar to Gucci.

Offcial Website:https://www.sretsis.com
12. PONY STONE
Founded in 2009, PONY STONE is led by Euwadee Sriarun, known as the “King of Handcraft.” They break with conventional denim design and continuously innovate, incorporating details like tassels, bows, ruffles, and pleats, imbuing their denim with rich visual impact. They’ve become a new favorite in the fashion world and have garnered the favor of numerous celebrities.
Offcial Website:https://ponystone.com
13. Jaspal
Jaspal is the Thai version of Zara. Its style is accessible and versatile, making it suitable for most tastes. The clothes are mostly casual and suitable for everyday wear, with a touch of European and American style, but also very suitable for Asian women!

This Thai fashion brand is a great choice for both daily wear and street style. Don’t worry about the price; after all, it’s the Thai version of Zara, so the prices are quite affordable, usually around 60$.

Official Website:https://www.jaspal.com
14. Kloset

This brand is a favorite of Vogue Thailand, whose shows often take up a significant portion of the magazine ‘s coverage. It’s a fantastic brand, embracing both the vibrant colors of Thailand and the fairytale-like, romantic macaron hues, while also being incredibly attuned to global trends! Prices start at around 250$ per dress.

Offcial Website:https://klosetdesign.com
15. Anchavika

Anchavika’s use of tough leather and gothic black colors has made it unique among the sweet and romantic Thai brands. If you like cool looks, you can pay more attention to it.
Official Website:https://www.anchavika.com
16. Lovebird

Lovebird bears some resemblance to Three Floor and Self-portrait, and its price point is comparable to Three Floor’s. However, its cuts and designs rival those of British, American, and European designers, and it’s a brand that’s frequently featured in fashion bloggers’ lookbooks. While its style is still relatively new all over the world, stock up on it for the winter.
Official Website:https://www.lovebird.com
17. Vatanika

Vatanika’s collections often incorporate the elegant and luxurious Baroque palace style. This elegance lies in the simple, soft lines of the styles and cuts, and the use of luxurious fabrics, pursuing the ultimate in understated beauty. The goal is to showcase the classical beauty of women, believing that “in today’s ever-changing fashion world,” women should maintain their original demeanor.

Official Website:https://www.vatanika-design.com
18. Zhoelala
Zhoelala is a local Thai brand of jelly sandals with bright colors and simple styles. They look so cute.
Official Website:https://www.zhoelala.co.th



